Christmas Presents

Advertising campaigns are great things to work on. I would never class myself as an advertising photographer in the strict sense, but my work often crosses into that genre, in that the images used are licensed for usage in advertising campaigns for a period of time. In this case, the job in hand was to work with the Barbour visual merchandising team in order to create a number of square format images to be used in a special Christmas store window display (a spectacular advent calendar featuring different jackets and mid layers with gifts in the pockets), and to adorn the carrier bags in all the retail stores worldwide. My stylist for the day was the London based Paula Carney (Now based in Belgium actually). Paula is one of the UK’s best clothing & visual merchandising stylists – she has some big name clients on her list including Harrods, Argos, Canada Goose, Burberry, and many more. She can produce visually stunning sets from anything. We set up & shot about 30 different